![PDF] Engaging Mass Customization Customers beyond Product Configuration : Opportunities from the Open Innovation Field | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/f70e77223b04e61ea1b7b11500429eecd6819ecd/5-Figure1-1.png "PDF] Engaging Mass Customization Customers beyond Product Configuration : Opportunities from the Open Innovation Field | Semantic Scholar")
PDF] Engaging Mass Customization Customers beyond Product Configuration : Opportunities from the Open Innovation Field | Semantic Scholar
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EXPLOITING MASS CUSTOMIZATION TOWARDS OPEN INNOVATION
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